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Accelerate every deal.
Close x5 more.

Meet the first agentic deal acceleration platform that speeds up your revenue 24/7.
Speed is now the deciding factor in most B2B deals. With Shadows you are first to respond, first to support, first to counter, first to win.

Start seeing your results improve from day 1
↓ Download the one-pager (PDF)

Your legacy toolset is a recipe for ghosting.

Buyers evaluate four to six vendors at once and buy from whoever answers first.

0
Median sales cycle
Up 22% since 2022
0
SQL → Closed-Won
Median B2B SaaS win rate
0
Miss their quota
Of AEs, every year
0/10
Ghosted
Deals get no answer
0
List-price leakage
To off-policy discounting
0
Pipeline after hours
Moves outside 9-5

It all comes down to momentum and velocity

75%Logistics 25%Selling
CRM updatesChasing answersRebuilding decksForwarding files
Three quarters of the deal is logistics

Your AEs were hired to sell. Most of their week goes on admin that no buyer ever sees.

Buyer
Your AE
Product
Legal
Manager
CEO
0hto one answer
One answer waits on five people

Product, legal, the sales manager, R&D, the CEO. Every hop adds a day.

Competitor20 min
You2 days
The story is already written when you arrive
Faster competition sets the narrative

Whoever answers first frames the criteria. You spend the rest of the deal arguing on their terms.

SalesforceSlackZoomDriveGmailNotion ?
A fragmented GTM information stack

Collateral, knowledge and customer-facing answers sit in different tools, documents and teams, so nobody, human or AI, can find the right one in time.

StartupMid-marketEnterprise
One generic playbook
Different customers, the same play

A startup and a global manufacturer get the identical sequence, the identical deck, the identical stages.

Who am I competing with??
How much did they offer??
Who is blocking the deal??
Where exactly are we stuck??
Kept in the dark until it is lost

The CRM tells you what a rep typed last week. It never tells you what the buyer just did.

Shadows powers faster deal cycles

Shadows plugs into, fuses and structures your GTM stack to accelerate your every deal. Deal Intelligence flags risk, pricing, and competitor moves while there’s still time to act. Buyer Space helps buyers self-serve and build consensus. The Deal Cockpit gives you bottom lines, next steps and AIs, and your Co-Pilot recommends and drives them - across languages and regions.
Fewer stalls. Shorter cycles. More closed-won.

Customer need  
     

 

CRM updated automatically Waiting
3seconds
 

AI that speeds up your deals.

Seven things your team stops doing, and what runs in their place.

No more disconnected tools and manual CRM feeding All-source deal knowledge base Calls, meetings, messages and email land in Shadows from every tool your team already uses.
WhatsApp
Zoom
Gong
iPhone call
In person
Slack
Gmail
No more one size fits all Tailored AI methodology steps The next step is chosen for this customer size, type and stage, not read off a generic playbook.
Mid-market Enterprise SMB
3 steps5 steps2 steps
No more ghosting Real-time deal intelligence Competition, requests, gaps, pricing and sentiment, read while the deal is still winnable.
Competitor quote Pricing gap · 8% Sentiment dropping
No more close date guesses Automated forecast A close date built from what the buyer actually did, not from what the rep hoped.
Rep guess
Buyer signals Close date · 14 Mar
No more waiting on a rep 24/7 self-serve buyer space Buyers get answers, documents and approvals at any hour, in any time zone and any language.
24/7
02:14 · Berlin 03:41 · Tokyo 23:52 · Sao Paulo 01:08 · Singapore
No more margin spillage Digital pricing generator Every point of discount is a point of margin. Anything past your guardrail comes to you for approval.
Discount 18%12%8%
Margin 58%64%71%
Past guardrail · needs your approval Inside guardrail · auto-approved
No more time wasted AE co-pilot Tasks, meetings, updates and actions, handled straight from Slack.
#deals
Send Datacore the SOC 2 pack
Book the security review
Update Northwind close date
Draft the renewal quote
1 of 7

What you can expect in 90 days.

Reduce average discountGuardrails hold on every quote
Increase average marginPriced against live market data
Reduction in ghostingEvery buyer gets an answer
Faster deal cycleBlockers cleared the same night
AEs run more dealsThe long tail finally gets worked
Save "lost" dealsDead pipeline reopened and warmed

From legacy workflows to the future of GTM.

Acceleration challenge
Legacy GTM tools
Pipeline accuracy
Pipeline built on what the seller typed.
Pipeline built on what the buyer actually did.
Time to answer
One question waits on five internal teams.
Any question answered in 3s.
Risk detection
Dashboards on what already happened.
Risk surfaced while the deal is still winnable.
Margin protection
Off-policy discounting found too late.
Every quote held inside your discount guardrails.
Methodology discipline
Playbooks live in a deck nobody opens.
Tells your AE the next step, every methodology, tailored to optimize.
After-hours coverage
Deals stop moving when the rep logs off.
Deals keep moving overnight, in any time zone or language.

A platform designed for speed. Designed for sales.
Designed for you.

Every feature gives AEs immediate value. It automates the boring deal logistics so you can focus on relationships, working more deals and scaling revenue.

Unified GTM engine

Key benefits
  • The platform plugs into, fuses and streamlines your GTM stack
  • Deal source of truth: everything in one place, CRM records, calls, messages, notes, meetings, tasks and more
  • Internal GTM knowledge base: consolidates all buyer-facing collateral, marketing, certifications, legal, Q&A, product, competition and more
  • Omni-channel communication: connects sellers, buyers and Shadows over Slack, Teams, WhatsApp and email
Accelerates deals by

Combines scattered deal data into one complete view, enabling faster, more informed action.

All-source integration

Your GTM brain

Key benefits
  • Tailored deal approach: every deal is analysed and routed to the right play, methodology and flow
  • 24/7 deal intelligence: surfaces risks and mitigations in real time, on competition, blockers, requests and more
  • Data-driven forecast: built on what actually happened in the deal, not on a hunch
  • Actionable recommendations: the next step is stated, and executed for you on demand
Accelerates deals by

The Shadow does the thinking on every deal and hands you the next move. Better decisions, taken sooner = a faster deal cycle.

Company and product knowledge base

AE personal assistant (Co-Pilot)

Key benefits
  • Ask me anything: deal information coupled with a suggested resolution, and the offer to carry it out for you
  • Let me do it: the Shadow does everything, from setting meetings and preparing you for them to sending messages, mitigating risks and arranging your daily tasks
  • Talk to me: no need to open the platform. Give your instructions in Slack, by voice or text
Accelerates deals by

The Shadow executes the tasks while you do the thinking. AEs focus on closing and working more deals.

Personal AI assistant, the Co-Pilot

Buyers self-serve, 24/7

Key benefits
  • One stop shop for buyers: a branded room where buyers self-serve answers to any need, instantly
  • Always on: accessible to buyers in any region and any time zone
  • Customer specific: from demo to accepting the deal with an interactive digital quote, and the room changes automatically per customer
  • Real-time intelligence: learn where things are stuck, the key needs, the competition and the price gaps, so you can win while you still can
Accelerates deals by

The buyer keeps moving instead of waiting on a reply. Learn why you win and why you lose, with ghosting no longer an option.

24/7 tailored buyer space

Revenue acceleration flywheel

Key benefits
  • Every seller and buyer action feeds the next deal, and predicts how this one ends
  • The real reasons deals were lost, counted rather than guessed
  • Competitors tracked: how often they appear, and why you win or lose against them
Accelerates deals by

Coaching, forecasting and pipeline calls run on evidence instead of opinion.

Revenue insights
app.getshadows.com
All-source integration Company and product knowledge base Personal AI assistant, the Co-Pilot 24/7 tailored buyer space Revenue insights
Vela

Cloud alliances, run as software.

Vela is the second product in the Shadows family. Where Shadows accelerates the deal, Vela runs the cloud alliance around it: marketplace listings, co-sell motions and the funding programs most teams never claim.

Marketplace
List once
AWS, Azure and GCP listings.
  • Private offers and pricing
  • Committed spend drawdown
  • Listing kept current automatically
Co-sell
Every seller
Get in front of the cloud field team.
  • Opportunity registration and referrals
  • Partner-manager relationships tracked
  • Joint account mapping
Funding
Claim it
MDF, POC and migration credits.
  • Program eligibility surfaced
  • Claims prepared and filed
  • Spend reconciled against the program
$

Vela is included in the top partner bundle. It ships with a marketplace listing and monthly alliance support hours, and is available on its own for teams that already run a cloud alliance.

The platform is ready on day one. So is your team.

Self-onboarding fails because it hands the rollout to a team already carrying a number. We take the rollout, not the selling. Your AEs keep their deals, their customers and their number.

Self-onboarding The tool gets bought. The motion never changes.
  1. 1Licences boughtWeek 1
  2. 2Admin sets up the basicsWeek 2
  3. 3Configuration stalls on pricing and flowsWeek 4
  4. 4Sellers go back to the old wayWeek 6
  5. 5Renewal is questionedQuarter 2
With field GTM experts An operator owns the change until revenue moves.
  1. 1Motion mapped with your leadershipWeek 1
  2. 2Flows, pricing and guardrails built for youWeek 2
  3. 3Team trained on live dealsWeek 3
  4. 4Operator runs deals beside your AEsWeeks 4 to 12
  5. 5Tuned against what closedQuarter 2

You get a named operator, not a support queue.

Your field GTM expert
  • Mapping your motion into flows, stages and exit criteria
  • Loading the pricebook, discount bands and approval routing
  • Connecting the CRM, calendar, Slack and knowledge sources
  • Building the buyer space templates in your brand
  • Training sellers, managers and RevOps on live deals
  • Tuning the guardrails once real deals start closing
  • We configure the platform around how you actually sell: flows, pricing, guardrails and integrations.

  • We onboard your team, from admins and RevOps to the sellers who use it every day.

  • We train on the motion and on live deals, so it holds after we step back.

  • We stay available for GTM support: a pricing call, a competitive question, a deal that has stalled.

  • We review what is working with you, and adjust as the pipeline changes.

Operators who have carried a number, not consultants.

0
Years average GTM experience
Across the field team
0 → 0M
Companies and units built
From zero to real revenue
0
Embedded, not advisory
On your deals through the first quarter

One of our field experts.

Adiel Horesh
Adiel Horesh Field GTM expert
Former AWS Marketplace and Co-Sell leader3x Chief Business Officer2025 AWS Partner of the Year with Scytale350+ partner relationships worldwide20 years in GTM, partnerships and BDProprietary partner playbooks

This is the level that lands on your account. Not a consultant who talks above you, an operator who has carried the number and built the motion before.

The GTM fields we master.

Pipeline and deal flow design

Stages, sub-stages and exit criteria that match your motion

Sales methodology

MEDDPICC, Challenger, Command of the Message, matched per segment

Pricing and packaging

Discount bands, margin floors, promotions and approval routing

Forecasting and pipeline hygiene

A forecast built on buyer behaviour rather than rep optimism

ICP and segmentation

Who to chase, who to walk away from, and how to tell early

Outbound and demand

Sequences, triggers and the first meeting that actually converts

Cloud alliances and marketplaces

Co-sell, MDF, POC funding and hyperscaler listings

Sales team build and ramp

Hiring profiles, onboarding, ramp plans and quota design

Security and compliance in the deal

Trust packs, questionnaires and the review that stops stalling deals

Deal desk and commercial terms

Terms, uplifts, renewals and the paperwork path to signature

RevOps and CRM

Data model, hygiene, reporting and the integrations behind them

Customer success and renewals

Health scoring, QBRs and the expansion motion after the first win

The platformShadows runs every deal

Flows, pricing, buyer space and the co-pilot, live around the clock.

+
The field teamExperts make it stick

Implementation, training and a named operator on your pipeline.

=
The outcomeRevenue that scales

Adoption on day one and a motion your team keeps running without us.

With Shadows, when you win, you scale.

Every package includes every feature from day one. Nothing is held back for a higher tier. You scale the number of deals your Shadows run, and the price per deal falls as you grow.

Starter
Let's Talk!
  • Active deals50
  • SupportShadow AI
What's included
  • Unlimited buyer spaces
  • Unlimited seats and users
  • AI agents and assistants
  • Conversation and meeting intelligence
  • Forecasting and pipeline analytics
  • Quoting and approval routing
  • Two-way CRM sync
  • Workflow automation
  • Task manager
  • Analytics and reporting
  • 24/7 alerting and monitoring
  • Support in 6 languages
Most popular Core
Let's Talk!
  • Active deals150
  • SupportSLA
What's included
  • Unlimited buyer spaces
  • Unlimited seats and users
  • AI agents and assistants
  • Conversation and meeting intelligence
  • Forecasting and pipeline analytics
  • Quoting and approval routing
  • Two-way CRM sync
  • Workflow automation
  • Task manager
  • Analytics and reporting
  • 24/7 alerting and monitoring
  • Support in 6 languages
Growth
Let's Talk!
  • Active deals500
  • SupportDedicated CSM
What's included
  • Unlimited buyer spaces
  • Unlimited seats and users
  • AI agents and assistants
  • Conversation and meeting intelligence
  • Forecasting and pipeline analytics
  • Quoting and approval routing
  • Two-way CRM sync
  • Workflow automation
  • Task manager
  • Analytics and reporting
  • 24/7 alerting and monitoring
  • Support in 6 languages
Enterprise
Let's Talk!
  • Active deals500+
  • SupportDedicated CSM
What's included
  • Unlimited buyer spaces
  • Unlimited seats and users
  • AI agents and assistants
  • Conversation and meeting intelligence
  • Forecasting and pipeline analytics
  • Quoting and approval routing
  • Two-way CRM sync
  • Workflow automation
  • Task manager
  • Analytics and reporting
  • 24/7 alerting and monitoring
  • Support in 6 languages

You paid thousands for the leads. How much will you pay to actually win them?

One platform instead of seven subscriptions.

What Shadows replaces
Per user
7 users
CRM
$175
$1,225
Revenue AI operating system
$50
$350
Deal room and buyer space
$70
$490
Conversation intelligence
$133
$931
Meeting recording and real-time assistant
$69
$483
Deal intelligence and forecasting
$120
$840
Quoting, pricing and CPQ
$83
$581
Typical stack, every month
$700
$4,900

Let our Shadows show you the light.

Book a demo and we will have your fleet running on real deals in under two hours.

Book a demo today →
Summer promo
Try and buy
Opt out after 90 days if you do not see value.
SUMMER2026
Culture & lifestyle

Own the outcome. Ship the work.

We hire operators, not spectators. Everyone owns real KPIs, moves fast, and does the work alongside the people they serve.

Own the outcome
Clear deliverables and owned KPIs - no hiding behind decks.
Bias to ship
Velocity over ceremony. We learn in the market, not the meeting room.
Compounding craft
Every customer and every deal makes the next one sharper.
Win together
Senior, lean, low-ego. Wins and lessons are shared.

Hybrid out of Tel Aviv, async-friendly, and built for deep work - flexible hours, real ownership, and a front-row seat to building a category.

Careers

Open roles.

No open roles right now.

We're not actively hiring at the moment - but we're always glad to meet exceptional operators, engineers, and product people. If that's you, say hello.

Introduce yourself →

Built and led by experts.

Adiel Horesh

Adiel Horesh

CEO
LinkedIn
Or Lavee

Or Lavee

CTO
LinkedIn
Roey Shamir

Roey Shamir

CPO
LinkedIn

AI made building easy. Selling is the hard part now.

Your customers no longer need help shipping a product. They need help selling it, and that is where their attention has moved. Forward-thinking solution partners are the ones who move with that shift. We are here to take you there.

Easy to start. Easy to scale. Easy to run.

Easy start

You are demo ready in days, not quarters.

  • A sandbox workspace of your own
  • Partner training and certification
  • Onboarding run with you, not sent to you
Easy scale

A growth engine you can sell into the base you already have.

  • Playbooks per segment and use case
  • Deal support from our field GTM team
  • A new motion to take back to existing customers
Easy logistics

No guessing who owns what.

  • Lead sharing and protection, so your pipeline stays yours
  • A dedicated partner development manager
  • One place to register, track and close

How it works.

1Reach out

Tell us what you have in mind. You meet the partnerships team and we work out where the fit is.

2Onboard and evaluate

Product training, a commercial and technical evaluation, and any integrations set up on your side.

3Go to market together

Account mapping, joint opportunities, shared campaigns and our field team behind your first deals.