AI made building easy. Selling is the hard part now.
Your customers no longer need help shipping a product. They need help selling it, and that is where their attention has moved. Forward-thinking solution partners are the ones who move with that shift. We are here to take you there.
Easy to start. Easy to scale. Easy to run.
Easy start
You are demo ready in days, not quarters.
A sandbox workspace of your own
Partner training and certification
Onboarding run with you, not sent to you
Easy scale
A growth engine you can sell into the base you already have.
Playbooks per segment and use case
Deal support from our field GTM team
A new motion to take back to existing customers
Easy logistics
No guessing who owns what.
Lead sharing and protection, so your pipeline stays yours
A dedicated partner development manager
One place to register, track and close
How it works.
1Reach out
Tell us what you have in mind. You meet the partnerships team and we work out where the fit is.
2Onboard and evaluate
Product training, a commercial and technical evaluation, and any integrations set up on your side.
3Go to market together
Account mapping, joint opportunities, shared campaigns and our field team behind your first deals.
Solve what they actually struggle with. You already run their cloud, their security and their systems. The problem they cannot fix themselves is getting deals closed. Bring them the layer that does.
What you get
The complaint you hear most from customers, finally answered
Implementation and enablement delivered by your own team
Deal registration so your pipeline is protected
Co-selling support from our field GTM team
Partner training and certification
Marketing assets you can put your own name on
Your customers already trust you with the systems they run. Their attention has moved to whether those systems produce revenue, and that is where this belongs.
Your hours are the ceiling. Break it. A fractional practice can only hold so many clients, because every one of them costs you hours you cannot get back. Shadows carries the execution, so you hold more engagements, differentiate on something your competitors do not have, and actually deliver the results you are paid for.
What you get
Hold more clients at once without adding hours or headcount
Differentiate on a platform your competitors cannot offer
Every client gets flows, pricing and a buyer room on day one
One place to see every pipeline you are accountable for
Evidence of what changed, so results are provable at renewal
Preferential platform pricing for your client base
Our field GTM team behind you on the hard deals
You are paid for outcomes but priced by your calendar. Shadows breaks that link: the platform does the execution across every client, while your time goes on the judgement they hired you for.
Portfolios break on selling, not building. AI made shipping fast. Getting to repeatable revenue is where your companies now stall. Put the platform and the field team in from day one instead of month nine.
What you get
Preferential terms across your whole portfolio
Founders get a real go-to-market motion from the start
Field GTM experts on hand through the first quarter
Workshops and office hours for your cohort
Earlier, cleaner commercial signal at the board table
Most portfolio companies no longer fail on product. They fail on the go-to-market that was supposed to follow it. This closes that gap before it costs a round.
Meet your users where deals happen. Revenue teams now live inside the deal itself. Integrate with Shadows and your product shows up at the moment the decisions are actually being made.
What you get
Your product surfaced inside live deals
Joint solution briefs and co-marketing
Technical support through the integration build
Listed in the Shadows integrations directory
Co-sell motions alongside our field team
The deal is where commercial decisions get made. If your product informs those decisions, it belongs inside that workflow rather than beside it.
